I don't think my forty-one year old sensibilities are prude. And truth be told, I can be known to launch a few words from time to time myself. But whatever happened to the day when saying damn was strong language? Or when teens might sound like drunken truckers amongst themselves, but wouldn't dare use obscenities in the presence of an adult. These days you can hear teens curse and not bat an eye. I have had the opportunity to observe this in various settings and conclude that this phenomenon is no respecter of persons--it crosses both genders, all races, social classes and economic groups.
I am not naive enough to believe that we will ever return to the days of Andy Griffith or The Brady Bunch. Hopefully, though, we can turn the tides a bit. There was once a time when use of vulgar language and profanity was a class distinction, and those with "proper upbringing" wouldn't dare to publicly use such language. Now, though, it's a national pastime but it makes our society look bad.